Yahoo! Web Analytics: Tracking, Reporting, and Analyzing for Data-Driven Insights

September 2nd, 2010

Yahoo! Web Analytics: Tracking, Reporting, and Analyzing for Data-Driven Insights


The idea is the most important ingredient in starting a small business on the internet. After the idea is initialized we have to materialize the idea into a tangible online vehicle that can drive conversions, generate leads or simply supply information.

Now comes measuring the idea –

I have read “Web Analytics an Hour a Day, Google Analytics” and other books that tell me how I can optimize my website, but I do not receive any direct guidance on what are the important measuring points on a site. Half the times I do not even know what to measure.

Yahoo Web Analytics, authored by Mr. Dennis Mortensen, gives me the insight that I need to track the performance of my online marketing campaigns, effectiveness of all my keywords that drive traffic, I even track the amount of visitors that come to my site daily, monthly or yearly. I can track where they are coming from so I can optimize on my marketing on a given demographic or time zone.

Dennis has created a turn key masterpiece that composites traditional online marketing with business intelligence and he does a fantastic job explaining it in his book.

When I first saw a friend of mine running Yahoo Web Analytics on there website, I had no idea how powerful knowing your numbers can be. Now I am a Yahoo Web Analytics customer and I am able to experiment with different display ads and content along with tracking how the visitor came to my site , what is the visitor looking for , when did the visitor initiate a visit and what page turned the visitor into existing.

Yahoo Web Analytics also allows me to track other variables and action points within my website that are not standard, I can even create a custom report, if you read the book you will know what I mean. I take pride in knowing my numbers and this is business intelligence! No more speculation on how well my website is doing, I am in control with Yahoo Web Analytics. In my view any self respectful website owner, online marketer or other will buy this book.

Kudos to Dennis and I hope that there are subsequent books to follow that provides further insight into the usability of advanced measurements and conversion points.

Yahoo! Web Analytics: Tracking, Reporting, and Analyzing for Data-Driven Insights Feature

Yahoo! Web Analytics: Tracking, Reporting, and Analyzing for Data-Driven Insights Overview

Yahoo! Web Analytics teaches readers how to collect data, report on that data, and derive useful insights using Yahoo!’s free Web analytics tool . This detailed resource from Yahoo!’s Director of Data Insights discusses the why of Web analytics as well as the how while revealing secrets and tricks not documented elsewhere. The thorough book also offers step-by-step instructions and advanced techniques on everything from using data collection groupings to creating compelling data visualizations. It’s a must-read for all analytics professionals and those who want to be.

Yahoo! Web Analytics: Tracking, Reporting, and Analyzing for Data-Driven Insights Specifications

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Blogging for Google Adsense $$$: Pro Elite Blogging Handbook

September 1st, 2010

Blogging for Google Adsense $$$: Pro Elite Blogging Handbook

Blogging for Google Adsense $$$: Pro Elite Blogging Handbook Feature

Blogging for Google Adsense $$$: Pro Elite Blogging Handbook Overview

Earn -150+ A Day! Step by Step Guidebook

Want to make a living online? Want to make 0-500 a day by blogging! I will show you how to become a professional blogger and how I make up to 3 a day online.

Dear Fellow Blogger – or Blogger to Be,

You probably say “you don’t make that much” or “that one person can’t make that much online by him or herself.” My course will give you several case studies that prove professional bloggers make a great living at it including myself.

This is NOT a blogging for dollars or a blogging for cash type book. My guide will walk you though step by step on how to become a professional blogger, and how to work towards making a honest living fulltime online like I do. Don’t expect to make a lot starting out, but -100 is possible per day after a short period of time.

Why do you need The Pro Blogging Elite Guidebook?

Here are the Top Ten reasons:

10. Blogging is Hot.
The last few years if you setup a blog with adsense everyone said DON’T put the word “blog” in title or URL or really anywhere on the page. Why? because the eCPM was less than for those terms and if “blog” type ads showed up, you got maybe a penny or two. Today? eCPM with Google Adsense for the term “blog” is and 2 for “blogging” – with a .00 max bid on that term! This is better than most niches!

9. Wordpress is Hotter!
Blogger blogs are easy and best to get instant traffic but also to get instant shutdown for no reason or cut off even on self-hosted blogs like super affiliate with CJ.com Jeremy Palmer recently found out. He is going to Wordpress. Smart choice. Wordpress is for those serious about blogging. My Guidebook will focus on Wordpress. The New York Times use it – there must be something there!

8. My Guidebook is fantastic! Please read the The Pro Blogging Elite Guidebook and tell me the guide is not top notch, comprehensive regarding professional blogging, getting indexed, and well written in general.

7. The Pro Blogging Elite Guidebook offers a complete step by step blueprint to getting started making money by simply blogging. No tricks, indexing tricks or the like, just writing about what you have a passion or hobby about.

6. My Guidebook includes a step by step process to get new non-computer users to advanced users online and making money fast.

5. No black hat tricks up the sleeve needed.

4. This is totally WHITE HAT, no black hat tricks or other questionable tactics to making money online like some books and packages include.

3. You will find this information very valuable and useful to making money online today and we are sure you will be making -150 a day soon.

2. Priced at only .99, this Guidebook is a “steal!”

And the top reason to buy The Pro Blogging Elite Guidebook:

1. This is going to help you more money this year then ever!

This is 97 pages of everything you need, not a small 10 page ebook.

Blogging for Google Adsense $$$: Pro Elite Blogging Handbook Specifications

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The Absolute Key to Google Search Engine Optimization – You Don’t Want to Skip Over This One

August 29th, 2010

In this article I’m going to tell you the ABSOLUTE KEY to Google search engine optimization. First I will start with the obvious to make sure you’re doing the basics. What you probably know is that there is “on-page” and “off-page” SEO.

Quickly, here are the basics to “on-page SEO”:

1) Keyword in title

2) Keyword in description

3) Keyword in URL

4) Keyword used on page at least 3% of word density

5) Inner pages of other sites link to that page with the same keyword

6) Keyword in meta keyword tag (this probably doesn’t matter)

7) Some LSI keyword usage (also probably does not matter)

OK, you did that. That gets you “into the game” of Google search engine optimization and shows big G what keyword you want to rank that page for. Now you have to do off-page SEO so Google knows what your “internet reputation” is.

Quickly, here are the “basics” (which most people probably do not know) to “off-page SEO”:

1) Quality backlinks: PR4 domains and higher

2) Huge QUANTITY of backlinks

3) Keyword NOT varied in anchor text

4) Link security for your backlinks: your links are not leaving the pages they were placed on

5) Links pointed to INNER PAGE of your website, not home page: It looks more natural and yields better, faster rankings.

6) IP diversity: Google does not give nearly as much weight to links on the same IP address

7) Location diversity: Often overlooked – Google gives a huge boost to websites who have links coming from multiple countries

8) .edu and .gov link diversity: These links are stronger and you need them. Don’t neglect.com though

There may be one or two things I am leaving out, but if you do the above things, you are already well ahead of 99% of the Google search engine optimization “experts” out there who are worried about silly things like “relevancy” and not getting “sandboxed.”

OK, here’s what you’ve been waiting for, the ABSOLUTE KEY to ranking #1 in Google and making everything above worth your while…

You need to do your best to get the pages where you place your links to get indexed in Google. This will give 1000% more power to your backlinks and make it much easier for you to rank for your target term.

How do you do this besides placing links on high PR domains? Well, the same way you would go about getting your own pages indexed – by sending the link to numerous pinging services and placing links to your “backlink page” on various web 2.0 properties and blogs that you’ve set up. When you do this, not only will the pages where your backlinks are get indexed, but you’ll also pass an enormous amount of “link juice” to your page.

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Google for Seniors: Get Acquainted with Free Google Applications: Google Earth, Maps, Reader, Docs, Sites, Chrome (Computer Books for Seniors series)

August 27th, 2010

Google for Seniors: Get Acquainted with Free Google Applications: Google Earth, Maps, Reader, Docs, Sites, Chrome (Computer Books for Seniors series)

Google for Seniors: Get Acquainted with Free Google Applications: Google Earth, Maps, Reader, Docs, Sites, Chrome (Computer Books for Seniors series) Feature

  • ISBN13: 9789059052369
  • Condition: New
  • Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Google for Seniors: Get Acquainted with Free Google Applications: Google Earth, Maps, Reader, Docs, Sites, Chrome (Computer Books for Seniors series) Overview

Brimming with step-by-step instructions and illustrative screenshots, this guide designed specifically for seniors provides detailed information on the free software and services provided online by Google. For beginners and more advanced computer users alike, this insightful resource shows how to perform tasks such as exploring the world, building a free website, browsing the internet, creating documents, and sharing web albums and calendars, by using the host of options available through Google. Since these applications are available on the internet, they will run the same on a computer with Windows Vista, XP, or 7, though a fast internet connection (DSL or cable) is required.

Google for Seniors: Get Acquainted with Free Google Applications: Google Earth, Maps, Reader, Docs, Sites, Chrome (Computer Books for Seniors series) Specifications

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Authors@Google: Jeremy Rifkin

August 26th, 2010

The Empathic Civilization is the first book to explore how empathetic consciousness restructures the ways we organize our personal lives, approach knowledge, pursue science and technology, conduct commerce and governance, and orchestrate civil society. The development of this empathetic consciousness is essential to creating a future where we think and behave like the whole world matter. Jeremy Rifkin is president of the Foundation on Economic Trends and the author of seventeen bestselling books on the impact of scientific and technological changes on the economy, the workforce, society, and the environment. One of the most popular social thinkers of our time, Rifkin is the bestselling author of The European Dream, The Hydrogen Economy, The Age of Access, The Biotech Century, and The End of Work.

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Authors@Google: Paolo Bacigalupi

August 25th, 2010

Paolo Bacigalupi visits Google’s San Francisco office to present his book “The Windup Girl”. This event took place on May 26, 2010, as part of the Authors@Google series. Noted short story writer Bacigalupi (Pump Six and Other Stories) proves equally adept at novel length in this grim but beautifully written tale of Bangkok struggling for survival in a post-oil era of rising sea levels and out-of-control mutation. This complex, literate and intensely felt tale, which recalls both William Gibson and Ian McDonald at their very best, will garner Bacigalupi significant critical attention and is clearly one of the finest science fiction novels of the year. In a future Thailand, calories are the greatest commodity. Anderson is a calorie-man whose true objective is to discover new food sources that his company can exploit. His secretary, Hock Seng, is a refugee from China seeking to ensure his future. Jaidee is an officer of the Environmental Ministry known for upholding regulations rather than accepting bribes. His partner, Kanya, is torn between respect for Jaidee and hatred for the agency that destroyed her childhood home. Emiko is a windup, an engineered and despised creation, discarded by her master and now subject to brutality by her patron. The actions of these characters set in motion events that could destroy the country. Bacigalupi has created a compelling, if bleak, society in which corruption, betrayal, and despair are commonplace, and more positive behavior and

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UP 844 Steam Over Donner 4-17-09

August 23rd, 2010

Chasing UP 844 Steam Over Donner Pass to Roseville. April 17, 2009. still photos also at: picasaweb.google.com

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